My latest project for Loop is an online course to help motion designers with the business side of motion design.
The new course: business processes for motion designers, is basically everything I’ve learned over the past 14 years or so of freelance life, and it’s everything I wish I’d been taught when I first started freelancing, because it would have saved me a lot of time and money that’s for sure.
Freelancing is first and foremost a business, and as a freelancer you’re in charge of it all: invoicing, client management, project management, you’re the CEO, and the designer… and without the right processes in place for dealing with all these different jobs it can really feel like you’re just winging it.
The course covers key processes and procedures that can be used throughout the duration of a motion design project, from initial client contact, to keeping files and emails organised, right up to invoicing the client and getting paid - it’s all the admin tasks that are incredibly important in running a business, but for some reason nobody talks about!
Every freelancer at some point or another discovers how useful business processes can be, pretty much all of the processes I talk about in the course are a result of saying to myself: “I wish there was an easier way to deal with this”, or when it comes to late payments: “How do I ensure this never happens again?”.
Ultimately, it’s about having a plan in place for dealing with the situations that arise throughout a project so that you don’t even have to think about them, you just simply fall back on your standard procedure, and let it do all the hard work for you, and with that you gain an added confidence in your freelance business.
You can check out the business processes for motion designers course over on Loop.