Motion Design trailer for the Authored App

Project Overview: Animated explainer video for Authored: an app designed to make journalist's lives a little easier when publishing stories.

Client: Authored

Categories:

About the project

Looking at the Authored brand, the two core colours were a striking blue offset against pure white. With such a great contrast, I decided to style the whole animation just using these two colours. A throwback, perhaps, to old newspapers being in only black and white.

The client was really happy with the combination of kinetic text, illustrations, and seamless transitions throughout. All in all creating an animation that flows really well from start to finish.

I also provided the voiceover for this project, a service I now offer all clients as part of the motion design process.

scene from animation for a journalism app Motion design frame showing tiles of content scene from animation showing old computer ui motion design scene showing globe animating

Interested in creating an animation?

With more and more people watching videos online, animation and motion design are a great way to get noticed and spread your ideas to the world.

Don't worry if you're not sure where to start, get in touch and let's have a chat about how I can help.

Alternatively, have a look at more of my freelance motion design work.

Rewilding the planet with freelance animation and motion design

We've only got one planet, and right now it needs all the help it can get. Climate change and biodiversity loss are massive challenges that we need to tackle head on.

That's why, for every freelance animation project over £1000 a donation of 1% of the total budget will be made to the World Land Trust, on your behalf.

The money will go towards WLT's "buy an acre" programme; buying up and protecting vital habitats around the world, and helping fight against climate change.

Any motion design projects under £1000 will have a tree planted on your behalf.

Acres saved so far:

Thanks to my wonderful clients and the animations we've produced, enough money has been donated to save around:

17.5 Acres of vital habitats around the world.

Just think, your animated explainer video or logo animation could also be helping fight the climate crisis!

If you're interested in some freelance animation work and saving the planet, get in touch and let's chat!